Last week I wrote this:

McCain has one last Hail Mary option that might work. He can fire Steve Schmidt and all other reminiscences of Karl Rove that are currently running his campaign into the ground and publicly apologize to the American people for losing control. He then has to promise to take the high road from here on out, and actually follow through.

And then in his column today, Bill Kristol—neoconservative Bill Kristol, who helped found the Project for the New American Century and beat the drums for war with Iraq long before September 11—wrote this:

It's time for John McCain to fire his campaign. He has nothing to lose. His campaign is totally overmatched by Obama's. The Obama team is well organized, flush with resources, and the candidate and the campaign are in sync. The McCain campaign, once merely problematic, is now close to being out-and-out dysfunctional. Its combination of strategic incoherence and operational incompetence has become toxic. If the race continues over the next three weeks to be a conventional one, McCain is doomed.

I feel dirty.